Lettering to the Max

Ivan Castro’s new volume on the art of creating distinctive hand-drawn letterforms approaches the subject from a less technical perspective than its predecessor, The ABC of Custom Lettering. This beginner-friendly workbook first outlines the essential tools and materials, then uses a wealth of samples, sketches, and drawings to explain, step by step, how to produce compelling letterforms. The basic principles of lettering are covered in detail, from understanding letter structure and anatomy to giving letters shape and expression. Practical exercises then guide readers to create fun compositions, hone their skills, and develop their own ideas. In-depth but accessible, this is a invaluable guide for budding lettering artists that also provides a wealth of information for experienced or professional designers.

Foreword by Alex Trochut
Alex Trochut was born in 1981 in Barcelona, Spain. After completing his studies at Elisava Escola Superior de Disseny, Alex established his own design studio in Barcelona before relocating to New York City. Through his design, illustration and typographic practice, he has developed an intuitive way of working that has resulted in his expressive visual style.